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Facebook is a system that enables its members or the community to communicate with friends and find out the latest happenings within its society. One thing that you can do with Facebook is blogging. Blogging is a kind of feature writing made by individuals to dictate or narrate the daily happening in their lives. The article itself is known as a blog. Blogs are diaries made online regarding writings, articles, photos, and other Web links made by the creators of the blogs or “bloggers”.

Blogging advantage

Blogs have several advantages and disadvantages. But this article will tackle more on what are the advantages. Blogs can better inform the viewers of the article about what’s currently happening to the blogger. It creates a bond between the blogger and its readers whereas the readers can leave comments or opinions about the said article. It builds a deeper profile of the writer, exhibiting the writer’s talents and capabilities, even the organization he is into.

Blogs in Facebook

Adding a blog on Facebook can be made possible including different updates. Every time there is a new blog added, it will come up in the News Feed of the system. This is one way to showcase your blog in a top operating service for Internet fanatics.

Steps in creating a blog

1. One of the most important things to do is to create an individual account in Facebook. This applies when you still don’t have any accounts present. If you already have, then you can go to the next step.
2. Open your account.
3. Look for “Blog It” and this application will automatically add up to your account.
4. “Blog It” allows the user to add several bloggers in the service including LiveJournal, Blogger, WordPress, Twitter and so on. Select on the kind of blog website you would want to add. After which, click the “add account” button.
5. You can now authorize Facebook in your own blogsite.
6. Now, test your blog. After creating and authorizing Facebook, you can do a test run. When the application appears, you will notice a blank blog you can type into. Type in your blog and when you visit the website of your blog, you’ll find your blog there.
7. Now you can start blogging! The moment you make your blog and post it, news feeds are given in order to facilitate information to other members of the friend’s list.

A bit of advice when it comes with blogging though, advance options like html, pictures and what is featured in some of the typical blogs are not yet available. You are required to visit your own blog site to be able to add certain advance features.

Blogging is an effective way to express yourself and be heard on your favorite topics. Facebook social networking, on the other hand, is becoming the most popular way to connect with people, share and make friends. Is it possible to tap into the power of the Facebook social graph to launch a career in blogging? Maybe. While Facebook may lack the tools that a professional blogger would need, it has enough to get a novice started. And with hundreds of millions of users and your own friends and family there, it is perhaps the best venue to be in– you know without doubt there’s someone there reading.

So how do you blog with Facebook?

Blogging with Facebook Notes

The proper blogging tool to use on Facebook is the Notes application. It isn’t directly accessible like the Status feature is. You find Notes in the list of applications on your Facebook home page, on the left column (click More if it doesn’t appear at first). To publish a blog post or “Note” as it’s called in Facebook:

Open the Notes tab. Click Write a Note. Compose your Note in the Notes editor. Click Publish.

It can’t be simpler than that. You can format your text in bold, italic, underline, bullets or numbers and quotes. You can insert hyperlinks and attach photos. Each Note can be saved as a draft, deleted and previewed. You can tag friends in your Notes and they can tag you as well.

Blogging with Facebook Statuses

Until recently, the Facebook Status feature was good enough only for a few hundred characters— just enough to make a short update. However in late 2011, Facebook lifted this restriction. Now you can write Statuses as long as 60,000 characters. That’s more than enough for a blog entry!

This change is beneficial for people who like to disclose lengthy thoughts. Because Statuses get more exposure than Notes, your blog posts stand a better chance of getting attention than the old Notes.

To blog with Statuses:

Go to the News Feed on the left column of the Facebook home page, or go to your Profile. Click in the box that says “What’s on your mind?” Type your blog post. Click Post.

And that’s all there is to it. Nothing fancy. But beware of using the Status feature too much for blogging. People are used to short updates in the News Feed. Don’t publish a thousand-word post and expect your friends to read every word of it. Use the new character limit wisely.

To get people to start noticing and visiting a blog, ongoing marketing has to be in place, otherwise it will never be found by anyone. There are many ways in which it can be promoted and one of the most effective ways is by promoting it with Networked Blogs.

This is a Facebook application so the only other thing needed is a Facebook account. Using them together consistently will help to increase visibility and from there, new customers and clients can be found. To market effectively only requires a few steps.

Get the application by going to its page. Place a tab on any personal profile or business page so that visitors will be able to click on it and read a post whenever it is updated. Before doing this however, claim ownership by either getting no less than 10 friends to help or by adding some html. Adding the html code is the quickest and easiest way.

Once claimed, start inviting family and friends on Facebook; they are more likely to join first. Remember to always send an invite to any new friends too. This will enable them to not only read all posts, both old and new, but rate them as well. A good idea would be to find a way to encourage them to invite their friends to join. This will help to continually increase readership.

To get the most people to agree to join, get to know them first. Talk to them, ask questions and take a genuine interest. After a short while, tell them about it and also tell them how to join as it may not be immediately obvious. Establish the know, like and trust factor and they will be more likely to read each time.

Take the Networked Blog widget and place this on the blog. Visitors will then be able to join via this method instead of having to find it via Facebook. This is also a great way to increase social proof because some people like to see that others are interested in something before they even consider joining. The good news is, the more people who join, the more who will be willing to copy them and do the same.

Ensure that every new post is being fed directly on to the business page’s wall automatically. This will save lots of time and each and every day, as well as using Facebook, engage with friends, mention the blog as much as possible on forums, Twitter and leave valuable comments on other people’s blogs too. Promote the blog in this way alongside Networked Blogs and more and more people will start to notice.